I help B2B marketing teams that already use Marketo but feel stuck with complex or underperforming setups. Most of the time, the issue is not the tool itself. It’s the lack of structure, clarity and alignment with real business goals.
With more than 10 years of hands-on experience in marketing automation and revenue operations, I work with companies to simplify, optimize and scale their existing Marketo environments. My approach is grounded in strategy but always focused on execution. No fluff. No rebuild-everything-from-scratch pitch. Just practical systems that work.
What I typically help with:
- Marketo audits and technical cleanup
- Lead lifecycle design and lead scoring
- Smart segmentation and campaign frameworks
- RevOps alignment between marketing and sales
- Reporting clarity and data trust
- Training and team enablement
I’ve worked with both startups and enterprise teams across Europe, LATAM and the US, helping them turn chaotic setups into scalable systems that generate pipeline and reduce operational friction.
Clients describe me as structured, analytical and solution-oriented, but also approachable and easy to work with. I care deeply about how teams grow around technology and how automation can empower—not overwhelm—your marketing function.
If your team is spending more time managing Marketo than generating results from it, we should probably talk.